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The Gateway to the Mekong Boom.

The Mekong river courses through the very heart of Southeast Asia.

It starts in Tibet and snakes its way through many of the fastest developing economies on the planet — Myanmar, Laos, Thailand, Cambodia and Vietnam. Through fishing, aquaculture and irrigation, it sustains 65 million people.

In Thai, Mekong literally means “our mother” — as it provides an abundance of fish and, allegedly, was the way some of their ancestors came from Southwest China a millennium ago.

It is also one of the best-kept secrets of Thailand: long-term resident foreigners prefer its coolness and tranquillity to the hot beaches and hectic island parties. I regard the countryside as the real, less exploited part of Southeast Asia. A place I love to come to rest — the final frontier for tourism in this part of the world.

But all that could soon change. The city I’m writing to you from, Bangkok, could soon play a pivotal role in transforming this former economic backwater. And it presents us with some formidable investment opportunities.

Let me share with you how I see Bangkok being the great winner as it links Myanmar, Cambodia and Laos to the rest of Asia. And why I’m particularly bullish on the Myanmar-Thai nexus.

The Huge Opportunity in the Greater Mekong

After the fall of the Berlin Wall in 1989, Eastern Europe embarked on a new era that brought about closer integration and cooperation with the rest of Europe. It led to a period of strong economic growth, rising asset prices and buoyant stock markets.

Something similar is now happening in Southeast Asia and its least developed economies.

In 1992, the Asian Development Bank (ADB) set up the Greater Mekong Subregion (GMS), 2.6 million square kilometres and a combined population of around 326 million.

They forged a plan to enhance economic relations among six countries: Cambodia, the People’s Republic of China (PRC, specifically Yunnan Province and Guangxi Zhuang Autonomous Region), Lao People’s Democratic Republic (Lao PDR), Myanmar, Thailand, and Vietnam.

20 years later the time for the Greater Mekong has finally arrived.

This region is benefiting hugely from the introduction of the Asean Free Trade agreement. This trade agreement will bring about the most exciting investment story of the decade. It’s a story where a $2.5trn region will be transformed as it asserts its independence from China and India.

Billions are being invested in infrastructure and export industries as this 600 million strong region forges trade links under the Asean pact. You simply won’t find a better growth story to invest in this year.

The other salient component in the Greater Mekong story is geopolitics. When Eastern Europe opened its doors to the West, American participation helped to ensure that the economic integration succeeded and lifted its status on the global political agenda. The Americans built military bases in these countries. And in return, received serious foreign direct investment.

The Greater Mekong region is in a similar political sweet spot. Recently Hillary Clinton became the first US secretary of state to visit Laos in 57 years. She also participated in the 19th Asean Regional Forum last month in Phnom Penh, Cambodia, which gathered together the foreign ministers of Asian countries and beyond. Secretary Clinton also visited Myanmar at the end of last year.

Why is this important? Well, the Americans recognise an economic miracle when they see one. But they also recognise the strategic importance of these countries. Strategically located between the two emerging economic giants, China and India, Asean is regarded as a key ally for the US. The US has declared it will seriously increase its military presence in Asia over the next few years.

Connectivity is the Buzzword

How can we profit? Well the most important word to keep in mind is connectivity. Greater Mekong policy-makers are focused on creating a market of over 150 million consumers (excluding China), who are increasingly tied together by banking, trade, investment, infrastructure and people-to-people links.

Infrastructure investments worth $10bn have either been completed or are being completed. Among these are the upgrading of the Phnom Penh to Ho Chi Minh City highway (Cambodia to Vietnam) and the east-west economic corridor that will eventually extend from the Andaman Sea to Da Nang.

Over the next decade, Asean nations will require approximately $60bn a year to fully address the region’s infrastructure needs, according to ADB. That could spell enormous gains for investors in everything from material stocks, construction groups to the banks, commercial property and logistic groups that are forging new trade links between these nations.

And Bangkok in particular could be a key factor in making all this happen. Here’s why…

Bangkok — the Gateway to the Mekong Region

While Cambodia (one listing) and Lao PDR (two listings) have recently set up stock exchanges (and Myanmar plans to have one by 2015), the real near-term beneficiary in this story is Bangkok. This is for several reasons.

Firstly, there is a serious shortage of funding for these projects in the Greater Mekong region. The savings rates for Lao PDR and Cambodia are about 10-15%. Whereas in Thailand and Malaysia you are likely to see savings rates around 25-30%. So Thailand and Thai banks can play a pivotal role in kick-starting this region.

Again this is yet another story of Southeast Asian countries looking out for their own. At the conference I have just attended in Bangkok, it was called ‘bahtisation’ of the region (from baht, the Thai currency). And it is already happening, from what I can see. Anyone who has recently travelled in the region can attest to the prominence of Thai goods and companies.

Secondly, the Stock Exchange of Thailand (SET) has approved the promotion of fundraising for Thai companies with core investments in Cambodia, Laos, Myanmar and Vietnam, in the form of holding companies.

That makes perfect sense as Thailand is probably the largest investor in GMS over a number of years. SET has also approved primary listing of foreign companies on the SET, meaning that stocks from Cambodia, Laos (and in the future Myanmar) can be listed through a depository receipt.

Thirdly, a Thai listing provides benefits such as higher valuation, improved research coverage, liquidity and lower cost of funds. And most importantly of all, this stock market is easily accessible.

Let me tell you the best way to invest in this story…

Keep an Eye on this Area

I am particularly bullish on the Myanmar-Thai nexus. Myanmar has the largest population (60 million), largest land area and perhaps most importantly, Myanmar’s natural gas export accounts for 30% of Thailand’s consumption.

Recoverable oil reserves are estimated to stand at 3.2 billion barrels while that of natural gas is at 18 trillion cubic feet. Thailand needs Myanmar, and Thai energy companies are heavily involved there. There are a number of initiatives on the drawing board (ports, energy, manufacturing and service sectors) that are likely to offer great potential for Thai corporations and the SET.

The situation resembles Malaysia and Indonesia after the Asian financial crisis in 1998, where Malaysian companies took advantage and made a number of astute investments that have helped to expand an already sizeable domestic market.

For now though, there are more immediate opportunities.

So far this year, the Thai stock market is up 16.4% and many stocks related to the consumer sector have moved substantially. No wonder, as the potential consumer base has more than doubled with the GMS initiative.

The hunt for Myanmar-Thai proxies is set to intensify. There are at least a handful of companies that already have operations in the country, and they have expressed a willingness to invest more.

So in summary, what does the Mekong region teach us? In the new millennium a new world will emerge where the best opportunities lie in identifying marginal changes within each region or intra-emerging markets. This is an important and bullish message in a world that is infatuated with negative developments in the EU and the US.

Lars Henriksson
Contributing Editor, Money Morning

Publisher’s Note: This article originally appeared in MoneyWeek (UK).

This article is contributed by Money Morning. Click Here to Subscribe to their free newsletter.